Project. Math. Writing. Computers. We teach elementary school kids a lot -- but not psychology.
Which is a shame, because a basic understanding of human behavior would help children navigate the classroom... and everything thereafter, including the grown-up version of classrooms: offices.
So the idea here is to make a picture heavy book that teaches kids of between eight and eleven years old psychology in a language they understand.
Above is a sample page, dealing with an unexpected motivation behind bullying: aggressors are rarely at the top of some playground tribe. Rather, most bullying takes place among insecure kids in the middle of a pecking order, those who worry that some outsider is “better” than them (and therefore in danger of replacing them within the group).
My Role. Concept, illustration, design, copy.
Which is a shame, because a basic understanding of human behavior would help children navigate the classroom... and everything thereafter, including the grown-up version of classrooms: offices.
So the idea here is to make a picture heavy book that teaches kids of between eight and eleven years old psychology in a language they understand.
Above is a sample page, dealing with an unexpected motivation behind bullying: aggressors are rarely at the top of some playground tribe. Rather, most bullying takes place among insecure kids in the middle of a pecking order, those who worry that some outsider is “better” than them (and therefore in danger of replacing them within the group).
My Role. Concept, illustration, design, copy.